Paid Ads · CRM · Website Inbound
Mike Thompson — Franchise Solutions Inc.
Independent Franchise Consultant · USA
An independent franchise consultant running on referrals. We built an investor lead engine that delivers qualified enquiries every week — on autopilot.
Overview
Mike came to us running his consultancy almost entirely on referrals and word of mouth. Strong brand, great close rate — but no predictable top-of-funnel. We built him a paid advertising + CRM + website inbound system that puts qualified franchise buyer enquiries in front of him every single week.
The Engagement
Understanding the franchise portfolio
We sat down with John to map every brand he represents at Franchise Solutions Inc., the typical investor profile for each, and the friction points in his existing intake process.
Launching paid + inbound engine
We rebuilt his advertising creative around investor intent, structured a CRM to route enquiries from our network of franchise sites, and gave him a single dashboard to manage everything.
Steady, qualified inbound — every week
Once the engine was live, our role shifted to optimisation — sharper targeting, better qualification, faster follow-up — so John spends his time on conversations that actually close.
The Outcome
Paid ad efficiency
Sharper creative and tighter audiences mean every dollar works harder.
Investor enquiries
Consistent inbound from serious franchise buyers — not curious browsers.
Closed placements
A steady cadence of qualified discovery calls that convert to placements.
